WINSTONEFIND. BUILD. INVEST.

Campaign plan

6 ad audiences and a 4-week posting schedule.

Back up or share this schedule with what's posted so far.

Ad audiences

AS-01: Flagship Condo

25% Budget · Send Message / Learn More (Posts 01, 09, 10)

Who: Affluent Families & Corporate Executives

Where: Dhaka (Gulshan, Banani, Baridhara, Bashundhara, Uttara, Dhanmondi, Badda/Madani Ave), Age 30–60

Interests: Real estate investment, Condominium, Luxury apartment, United International University, Chef's Table Courtside, Banking/Finance

Goal: Leads (Click-to-Messenger + Instant Form)

AS-02: Uttara & Metro Living

25% Budget · Send WhatsApp Message / Book Now (Posts 03, 04, 05, 06, 18)

Who: Upper-Middle & Ready-to-Move Homebuyers

Where: Uttara (Sectors 1–18), Mirpur, Airport, Nikunja, Kuril, Tongi, Gazipur, Age 28–58

Interests: Apartment in Uttara, Dhaka Metro Rail, BGMEA, Private Universities, Medical Colleges, Home ownership

Goal: Leads (Click-to-Messenger + WhatsApp)

AS-03: Eco-Resort & Share Ownership

20% Budget · Send Message / Get Offer (Posts 02, 11, 14)

Who: Holiday Home & Share-Deed Investors

Where: All Dhaka Division + Chittagong & Sylhet Metro, Age 27–55

Interests: Kuakata Sea Beach, Resort investment, Passive income, Share-based property, Tourism in Bangladesh

Goal: Leads (Click-to-Messenger + Instant Form)

AS-04: NRB Global Desk

15% Budget · Send WhatsApp Message (Posts 13, 15, 19)

Who: Non-Resident Bangladeshis (NRBs)

Where: UK, USA, Canada, UAE, Saudi Arabia, Qatar, Malaysia, Australia, Italy, Singapore, Age 28–62

Interests: Expatriates (Bangladesh), Bengali language content, Remittance, Real estate in Dhaka, Biman Bangladesh

Goal: Leads (Click-to-WhatsApp + Instant Form)

AS-05: Landowner JV & Commercial

10% Budget · Apply Now / Call Now (Posts 07, 08, 12, 17)

Who: Plot Owners & Business Owners

Where: Uttara 3rd Phase (Sectors 15, 16, 17, 18), United City, Bashundhara, Aftabnagar, Age 35–65+

Interests: Land development, Joint venture, RAJUK, Commercial property, Retail showroom, SME & Corporate founders

Goal: Leads (Instant Form + Direct Call)

AS-06: Retargeting & Site Visit

5% Budget · Book Now / Send Message (Posts 16, 20)

Who: Warm Engagers (30-Day Web, IG/FB Engagers, Video/Lead Openers)

Where: Bangladesh + Top 8 NRB Countries (Custom Audience)

Interests: Viewed winstonebd.com/projects, opened Instant Form, or messaged page in last 90 days

Goal: Conversions / Leads (Messenger & Calls)

4-week schedule

Week 1

Sat

Post 01 · Winstone 10 · Dream Park Overview

FB Page + IG Feed + LinkedIn · AS-01 (Flagship Condo)

Sun

Post 03 · Winstone 13 · Dokhonaloy (Sec-17)

FB Page + IG Feed · AS-02 (Uttara & Metro)

Mon

Post 02 · Silver Sun Eco Resort · Kuakata

FB Page + IG Feed · AS-03 (Coastal Share)

Wed

Post 04 · Winstone 7 · Kanan Hill (Sec-16)

FB Page + IG Feed · AS-02 (Uttara & Metro)

Thu

Post 12 · Joint Venture (JV) Landowner Offer

FB Page + LinkedIn · AS-05 (Landowner & Commercial)

Week 2

Sat

Post 09 · Winstone 10 · Unit Types A, B, C, D

FB Page + IG Carousel/Feed · AS-01 (Flagship Condo)

Sun

Post 05 · Winstone 9 · Park Shouthern (Sec-17)

FB Page + IG Feed · AS-02 (Uttara & Metro)

Mon

Post 13 · NRB Smart Property Investment Desk

FB Page + IG Feed · AS-04 (NRB Global Desk)

Wed

Post 06 · Winstone 15 · Metro View Park (Sec-15)

FB Page + IG Feed · AS-02 (Uttara & Metro)

Thu

Post 14 · Winstone Sharing Concepts Spotlight

FB Page + IG Feed · AS-03 (Coastal Share)

Week 3

Sat

Post 10 · Winstone 10 · 14 Condo Amenities

FB Page + IG Feed · AS-01 (Flagship Condo)

Sun

Post 11 · Silver Sun · Night View & 14 Perks

FB Page + IG Feed · AS-03 (Coastal Share)

Mon

Post 07 · Winstone 16 · Metro Plaza Commercial

FB Page + LinkedIn · AS-05 (Landowner & Commercial)

Wed

Post 18 · Uttara Metro-Connected Homes

FB Page + IG Feed · AS-02 (Uttara & Metro)

Thu

Post 15 · 12 Years & 8+ Delivered Portfolio

FB Page + LinkedIn · AS-04 (NRB Global Desk)

Week 4

Sat

Post 16 · Delivered Proof: Park Stone & Green View

FB Page + IG Feed · AS-06 (Retargeting)

Sun

Post 08 · Winstone 14 · Lake View Height

FB Page + IG Feed · AS-05 (Landowner & Commercial)

Mon

Post 17 · 6 In-House Real Estate Disciplines

FB Page + LinkedIn · AS-05 (Landowner & Commercial)

Wed

Post 19 · Transparent 4-Step Booking Guide

FB Page + IG Feed · AS-04 (NRB Global Desk)

Thu

Post 20 · Book Your Private Site & Office Visit

FB Page + IG Feed · AS-06 (Retargeting)